Where do I focus as I start the journey

zensmart is showing A dark purple background with the white text "Where do I Focus?" centered in the image, resembling an auto draft poised for consideration. with print workflow automation
2 min read

In most industries, automation is the process of replacing repetitive or redundant steps with IT or machinery to make you more efficient. 

In print on demand manufacturing it’s different. 

We have unique challenges because we have such large variability in volume and a huge number of product-finishing workflow combinations. And to succeed we have to harmonize a) cost b) time and c) quality across all those combinations.

So what does this mean? 

For us automation is not only about using IT and machines to remove repetitive processes, it is equally about having the ability to make every action by each person, machine and system visible and accountable across all of our workflows.

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That means every touchpoint in the business should be up for review, from order processing through imposition to finishing and shipping. Every handover point of each sub-process needs to be listed out and examined.  

So where should you begin? Start by listing out your pain points – and making sure you have the measurement systems in place to know the size of the pain point (or be selective and chunk it down so you don’t get overwhelmed). With that in place you can take an initial “doability vs benefit” tradeoff.

Automation in print on demand is as much about understanding as it is about removing repetition.

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Done right I have seen businesses strip major 6 figure sums from their cost base.

Embracing the role of being a business conductor in print-on-demand means orchestrating various elements of your operation for optimal performance. By aligning resources, technology, and team dynamics, you can ensure that every component works harmoniously towards achieving your business goals.

Understanding your business stage is essential for strategic planning and growth in the print-on-demand industry. By assessing where you are in your business journey, you can better align your resources and efforts to capitalize on opportunities. This awareness allows for more effective decision-making and targeted actions for future success.

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When automation has the right remit, amazing things can happen.

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Whether you’re just exploring automation, looking for advice, or ready to book a ZenSmart appointment – we’re always up for a chat. Reach out and let’s talk.

Our Purpose

We have delivered print on demand automation solutions that have made a profound difference to some of the largest and most diverse factories in the world. Our vision is to make this capability available to all print on demand sites, from photo to merchandise, apparel to giftware – and sites from big to small, without the big up-front price tag. Your success will be our success.

Our details

Pictureworks Group Pty Ltd
ABN 28 119 011 933
trading as ZenSmart and ZenWorks LLC, a Delaware Corporation

Head Office:
Level 2 / 696 Bourke Street
Melbourne VIC 3000
AUSTRALIA
sales@zensmart.ai

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